SXSW Fail: Man Weakly Reps West Coast During Set By Brooklyn's Joey Bada$$

FUSE TV - SXSW Fail: Man Weakly Reps West Coast During Set By Brooklyn's Joey Bada$$

Joey Bada$$ and the Pro Era crew repped Brooklyn and the East Coast hard at this year's SXSW. But for one dude watching their rooftop set on Thursday night, the incessant East Coast rap pride proved too much to handle.

After Bada$$ got the whole crowd chanting the group's "Beast Coast!" rallying cry, one guy took it upon himself to defend the honor of West Coast rap by shouting—you guessed it—"West Coast!" over and over… and over.

Pro Era didn't seem to take notice, but one audience member made it his business to halt the "West Coast" chant immediately. Turning around with severity of Professor Snape tearing into Harry Potter, this unimpressed stranger rebuked the West Coast cheerleader with one syllable: "No."

It wasn't spoken as a counterpoint, it wasn't uttered as a command, but it was delivered with the quiet forcefulness of disappointed father. And it shut down the guy immediately.

Mr. West Coast offered a compromise by saying, "Well, they're both good," but it was met with another deadpan "no" that carried the severity of Grumpy Cat's face (who, coincidentally, was at SXSW this year). After his final defeat, the West Coast rap enthusiast shrunk backward into the crowd like an embarrassed Michael Cera.

Coast

1h 39m

Coast

Gayla Johnson, Joey Medina

45m

Gayla Johnson, Joey Medina

Coast - Trailer

2m

Coast - Trailer

Sole Searching Visits Brooklyn's Greats

4m

Sole Searching Visits Brooklyn's Greats

Struck by Lightning

1h 18m

Struck by Lightning

Connected by Coffee

1h 7m

Connected by Coffee

Osmin vs. Man Boobs

46m

Osmin vs. Man Boobs

Struck by Lightning - Trailer

2m

Struck by Lightning - Trailer

The Man Behind Day DJ

1m

The Man Behind Day DJ

Ed Sheeran: Man Plus Guitar

41m

Ed Sheeran: Man Plus Guitar

Lil Jon the Business Man

2m

Lil Jon the Business Man

Man, I’m Getting Married

23m

Man, I’m Getting Married

In Memory Of Mascot Man

18m

In Memory Of Mascot Man

Lauv Gets a Magic Trick Before His Firefly Set

2m

Lauv Gets a Magic Trick Before His Firefly Set

On Set At The Transcendent Season 2 Promo Shoot

1m

On Set At The Transcendent Season 2 Promo Shoot

Dr. Dre: Beat by Beat

56m

Dr. Dre: Beat by Beat

Bob Marley: Roots of the Man

42m

Bob Marley: Roots of the Man

Tyler Perry: Man of Many Faces

40m

Tyler Perry: Man of Many Faces

A Tiddy Bounce Tutorial By Ts Madison

4m

A Tiddy Bounce Tutorial By Ts Madison

Steve Aoki Gets Robbed By A Crazed Fan

9m

Steve Aoki Gets Robbed By A Crazed Fan

As Told By Michael Jackson's Glove: Hot Tops

3m

As Told By Michael Jackson's Glove: Hot Tops

Is Tossing Your Man's Salad The Way To His Heart: Dear Bambiana

2m

Is Tossing Your Man's Salad The Way To His Heart: Dear Bambiana

What Does The Transcendent Star Look For In A Man: Dear Bambiana

1m

What Does The Transcendent Star Look For In A Man: Dear Bambiana

So You Can't Get Pregnant By Smiling at a Boy?

2m

So You Can't Get Pregnant By Smiling at a Boy?

A Day In the Life of Wilmer Valderrama's Puppet Ep. 1: Hollow Man

1m

A Day In the Life of Wilmer Valderrama's Puppet Ep. 1: Hollow Man

Manager Shake Up

20m

Manager Shake Up

Lil Jon Learns A Magic Trick

5m

Lil Jon Learns A Magic Trick

Mariano Rodriguez, Retha Jones

46m

Mariano Rodriguez, Retha Jones

Fluffy's Food Adventures - Trailer

1m

Fluffy's Food Adventures - Trailer

A$AP Rocky & Trinidad James At H-Town Sneaker Summit

9m

A$AP Rocky & Trinidad James At H-Town Sneaker Summit

Natasha Diggs

10m

Natasha Diggs

Too Much Sugar

22m

Too Much Sugar

Jay-Z: Ultimate Hustle

42m

Jay-Z: Ultimate Hustle

Young M.A On The Struggle of Giving Up Meat

9m

Young M.A On The Struggle of Giving Up Meat

Young M.A Plays 2 Truths and A Lie

1m

Young M.A Plays 2 Truths and A Lie

California Surfin

22m

California Surfin

Welcome To Hollywood

21m

Welcome To Hollywood

Christophe Roberts Shares His World of Sneaker Box Sculptures (Part 1)

5m

Christophe Roberts Shares His World of Sneaker Box Sculptures (Part 1)

Christophe Roberts Shares His World of Sneaker Box Sculptures (Part 2)

4m

Christophe Roberts Shares His World of Sneaker Box Sculptures (Part 2)

Evidence's Vinyl Collection

11m

Evidence's Vinyl Collection

Adrenalina High

23m

Adrenalina High

The Read - Trailer

57s

The Read - Trailer

The Hottest Music x Sneaker Collabs of 2016

2m

The Hottest Music x Sneaker Collabs of 2016

They Done Gave Us a TV Show

20m

They Done Gave Us a TV Show

Casey Brings Her Hosting Skills To iCandy Nightclub

1m

Casey Brings Her Hosting Skills To iCandy Nightclub

Gabriel Iglesias Runs His Ass Off

1m

Gabriel Iglesias Runs His Ass Off

Reality Checks

20m

Reality Checks

Taste of Thai

22m

Taste of Thai

Bruce Springsteen: Born to Rock

41m

Bruce Springsteen: Born to Rock

Feat. Mal Hall

22m

Feat. Mal Hall

Alex & Jaime

1h 27m

Alex & Jaime

Feat. Erik Griffin

22m

Feat. Erik Griffin

Sam and Mattie Make a Zombie Movie - Trailer

1m

Sam and Mattie Make a Zombie Movie - Trailer

Who's Guarding the Angel?

21m

Who's Guarding the Angel?

Sam and Mattie Make a Zombie Movie

1h 42m

Sam and Mattie Make a Zombie Movie

Michael Bublé: Simply Bublé

1h 2m

Michael Bublé: Simply Bublé

Feat. Debra DiGiovanni

22m

Feat. Debra DiGiovanni

Javon Walton

21m

Javon Walton

Work Hard, Play Hard

20m

Work Hard, Play Hard

Tina Shows Off Her Impressive Ear-Piercing Technique

1m

Tina Shows Off Her Impressive Ear-Piercing Technique

Lusty Lingerie

22m

Lusty Lingerie

Dancin' On Air Producer Once Told Madonna to Clean Her Mess

1m

Dancin' On Air Producer Once Told Madonna to Clean Her Mess

Unbreakable

Unbreakable

Perfect Partners

21m

Perfect Partners

Burning Scouts

20m

Burning Scouts

Religion

23m

Religion

You're Cut

20m

You're Cut

Hang Loose - Trailer

2m

Hang Loose - Trailer

Blueprint - Trailer

1m

Blueprint - Trailer

Trevor Noah: You Laugh Because It's True

1h 21m

Trevor Noah: You Laugh Because It's True

Will Devon Deliver & Prove Everyone Wrong?

3m

Will Devon Deliver & Prove Everyone Wrong?

Acid Test - Trailer

2m

Acid Test - Trailer

Acid Test

1h 36m

Acid Test

Passion Play

46m

Passion Play

If I Should Die Before I Wake

57m

If I Should Die Before I Wake

Marissa Challenges Her Mom To A $50 Bet

1m

Marissa Challenges Her Mom To A $50 Bet

Feat. Kira Soltanovich

22m

Feat. Kira Soltanovich

Turner Risk - Trailer

1m

Turner Risk - Trailer

Turner Risk

1h 49m

Turner Risk

Johnny Sanchez, Ruben Quintana

45m

Johnny Sanchez, Ruben Quintana

The Legend of Baron To'a - Trailer

1m

The Legend of Baron To'a - Trailer

The Legend of Baron To'a

1h 39m

The Legend of Baron To'a

All the Focus is on the Diamonds

21m

All the Focus is on the Diamonds

Barry Diamond, Manny Maldonado

45m

Barry Diamond, Manny Maldonado

Christmas in Carolina

1h 11m

Christmas in Carolina

Yesenia Mentally Prepares For The Rose Bowl

2m

Yesenia Mentally Prepares For The Rose Bowl

New York, New York

21m

New York, New York

Cribfest

20m

Cribfest

The Last 24 Hours: Amy Winehouse

1h 1m

The Last 24 Hours: Amy Winehouse

Charged: The Eduardo Garcia Story

1h 22m

Charged: The Eduardo Garcia Story

Laura

9m

Laura

Unsound - Trailer

1m

Unsound - Trailer

Analise, Matthew and Daley

40m

Analise, Matthew and Daley

Fare is Fair

21m

Fare is Fair

Bambiana's Boxing Lesson

1m

Bambiana's Boxing Lesson

The Last 24 Hours: Elvis Presley

58m

The Last 24 Hours: Elvis Presley

Obey - Trailer

1m

Obey - Trailer

DOMINO: Battle of the Bones

1h 49m

DOMINO: Battle of the Bones

Wow, Are Those Insoles?

21m

Wow, Are Those Insoles?

King Keraun Becomes a Cowboy

3m

King Keraun Becomes a Cowboy