Adele Broke Vevo's 24-Hour Record With "Hello"
Adele's very-little-advance-notice return came last Friday in the form of "Hello," which gifted itself to the world in music video form. Completely unsurprising considering Adele's previously established abilities to conquer the music world, the "Hello" video broke Vevo's record for most views in 24 hours, racking up 23.2 million. So almost 1 million an hour.
The previous records, per Bustle, were Taylor Swift's "Bad Blood" (20.1 million back in May), Nicki Minaj's "Anaconda" (19.6 million in August 2014), Miley Cyrus' "Wrecking Ball" (19.3 million in September 2013) and One Direction's "Best Song Ever" (10.9 million in July 2013). Miley shows up again at No. 6 with "We Can't Stop," which pulled 10.7 million viewers in June 2013.
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