R. Kelly has likely gotten wind that his new album, The Buffet, is not going to break the bank when it debuts on the charts next week. Last week, Kellz posted a surprising video message to fans, facing the camera and urging them to buy his latest full-length as a means of reciprocation for all of his hard work.
“I bust my ass going around, doing shows to survive, but I do this for the love,” Kelly says in the video. “But come on—at some point we gotta start supporting each other. Everybody supports every other category of music, we gotta start supporting each other.”
Kelly specifically appeals to his African-American fans in the clip, but says that there will be “no love lost” no matter what The Buffet sells. Worth noting: The Buffet is Kelly’s fifth album in six years, which may be an explanation for consumer fatigue.
Also worth noting: Kelly posted the aforementioned video to fans on Dec. 9, but with news outlets starting to pick up on it this week, the video has since been removed.