If you thought Facebook couldn't get any cheesier, the social media platform has unveiled new "Reaction" buttons. Testing for the rollout was previously done in other countries like Ireland and Spain, but as of Wednesday, Feb. 24, U.S. users are now able to play around with the feature.
The six buttons include the original "Like," as well as "Love," "Haha," "Wow," "Sad" and "Angry" (they all come with emojis). The update will now display the total reaction count and the icons of the most-clicked reaction. The emotions will pop up as you hover your cursor over the "Like" button. Once you actually click it, though, users can see the number of people who tapped each reaction. In a press statement, Facebook said:
"Our goal with News Feed is to show you the stories that matter most to you. Initially, just as we do when someone likes a post, if someone uses a Reaction, we will infer they want to see more of that type of post. In the beginning, it won’t matter if someone likes, 'wows' or 'sads' a post — we will initially use any Reaction similar to a Like to infer that you want to see more of that type of content. Over time we hope to learn how the different Reactions should be weighted differently by News Feed to do a better job of showing everyone the stories they most want to see."
Emoji reactions are nothing new (nowadays, a tweet can go viral based on a singular smiley face), but Facebook CEO Mark Zuckerberg is making sure your grandmother and second cousin once removed are up on the trendy wave. Meanwhile over on Twitter, there is a new and very entertaining GIF button for us millennials. But now that these Facebook reactions have launched, can we finally get a "dislike" button?