If Snoop Dogg looks like a fatherly figure in the new trailer for Coach Snoop—a forthcoming documentary that shows the rap icon coaching youth football in south Los Angeles—that's because he is. 

Sporting glasses and his dreads in a laid back pony tail, Snoop imparts wisdom and mentorship to a bunch of young athletes who are coming of age in a tough situation. The doc centers on Snoop as super-dad, rather than gangster rap progenitor or weed enthusiast. You can watch it above. 

Fans of the rapper know his affinity for football: He's the commissioner of his own youth league—the Snoop Youth Football League—and his son, Cordell Broadus, just received a scholarship to play ball at UCLA, Rolling Stone notes. 

The tenor of the trailer puts the doc on par with ESPN's 30 for 30 series, which as the documentary arm of the worldwide leader in sports, tells dramatic stories about athletic heroes and their victories and defeats. And for good reason: Coach Snoop seems like it doesn't undermine the importance of solid mentorship in a kid's life, especially when the situation might be dire. As the rapper says, coaching youth football is his "true calling," and his passion doesn't lack for enthusiasm. 

The documentary is an AOL production and will live online as a web feature. It premieres on May 19.