FUSE GROWS AUDIENCE AND RATINGS DURING FIRST SIX WEEKS OF SUCCESSFUL RE-LAUNCH
FUSE TV - FUSE GROWS AUDIENCE AND RATINGS DURING FIRST SIX WEEKS OF SUCCESSFUL RE-LAUNCH
NEW YORK AND LOS ANGELES – November 23, 2015 – Fuse (www.fuse.tv) has seen ratings and audience growth in its core demos since re-launching September 30, 2015, as a national television network for the fast-growing, Latino and multicultural audience. Reaching 18.3 million total viewers in the 8 p.m. to 1 a.m. time period during the first six weeks of the re-launch.
From September 30 through November 11, 2015, Fuse is the fastest-growing ad-supported cable network in primetime among Households ratings and Persons 2+ impressions (excluding sports and kids programming). The network’s new original line-up – which includes BIG FREEDIA: QUEEN OF BOUNCE, FLUFFY BREAKS EVEN, TRANSCENDENT and SKEE TV – has driven ratings increases among its core target audience of Adults 18-34. The Live +3 ratings in the 8 p.m. to 1 a.m. time period is up +122 percent compared with the same six weeks in 2014 and up +89 percent compared with Fuse’s January-September 2015 average. Fuse has also seen double-digit growth in other key demos, with ratings up year-over-year among Adults 18-49 (+94 percent), Persons 12-34 (+86 percent), Households (+76 percent) and Persons 2+ (+81 percent) in the time period.
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