Asher Roth: "I Had A 'Benjamin Button' Experience"

While Asher Roth hasn't been a household name for many since his "I Love College" days, the 28-year-old rapper has kept on trucking for the past few years. He's set to release Retro Hash, his sophomore LP, on April 22, and the Morrisville, PA-based songwriter was at SXSW 2014 to promote the new project. 

Fuse's very own Esteban Serrano caught up with Roth during his soundcheck at SXSW, where Roth was preparing to play his new album in its entirety for his set. While it's a risky move to introduce people to new music in a huge wave like that, Roth said he felt that the music is key to a good show–so even though folks may not know the songs, they could still vibe during the concert.