Jump to FM.tv
Fuse Original

Sole Searching: Pusha T Discusses 'Creative Freedom' of ADIDAS Partnership

The G.O.O.D. Music star discusses attaching his name to a superior product

In this installment of Sole Searching, we attended the ADIDAS Originals release event for the King Push x EQT Guidance ’93 sneaker, and got the opportunity to chop it up with the events host and newly appointed president of G.O.O.D Music, Pusha T.

The veteran MC talks about working with ADIDAS on his signature kicks, the inspiration behind them and buying his first ADIDAS collaboration on eBay. “I never wanted it to be a situation where you just tacked my name on something,” Push explains. “I think people can see through that.”

Watch the clip above, then read our list of 10 of the best mixtapes of the past 10 years.

User Comments