D.R.A.M. Explains the Massive Effect of a Beyoncé Co-Sign
While D.R.A.M. officially broke into the mainstream with "Broccoli" and his rising hit "Cash Machine," many people got their first taste of the Virginia rapper thanks to "Cha Cha" which benefitted from a co-sign from Beyoncé. Our latest Fuse First artist tells us that a simple Instagram post of the Lemonade singer dancing to the track made all the difference in helping break him big time.
"From that moment on, it was like 20 times the eyes looking at me," he shares of life after getting a shoutout from Queen Bey. "[I was] getting covered by Cosmopolitan, Vogue, GQ. Not street-brand stuff, whole-world stuff. She's been a real big help in just spreading the word of D.R.A.M. She's the reason I worked with Diplo and Mike Will, and it's a respect of my artistry, my writing, all of that. It's deeper than deep. I can't thank her enough."
Watch the full interview above for more history on the game-changing "Cha Cha," including D.R.A.M. explain why it "wasn't supposed to be a real song." After, learn more about our boy's latest hit "Cash Machine" in the video below. Throughout the next month, tune in to see the "Cash Machine" video and lots more exclusive content with our new Fuse First artist D.R.A.M. on Fuse, Fuse.tv and on the new Fuse TV app on Apple and Android. Find Fuse in your area with our Channel Finder.