Have you ever seen a music video and wanted to buy cool clothes right off the artists' backs? Now you can!
Aussie rapper/T.I. signee Iggy Azalea, superproducer Diplo and Atlanta rap team FKi just dropped "the world's first interactive shoppable music video" for "I Think She Ready," the lead single from FKi's new mixtape Transformers in the Hood. Technologically, this is definitely a cool thing.
The video allows fans/viewers to click on the artists in the video to buy the clothes they're wearing at that moment. So, if you like Azalea's pink jacket, it can now be yours! Those sunglasses? Go for it. The shoes? Get 'em.
The song's great too! Watch the video (or should I say "shop the video" LOL) here.