June 19, 2012


Karmin's 10 Tips For Making Cover Songs Go Viral

Adorable engaged couple Amy Heidemann and Nick Noonan form rising pop duo Karmin. Although they're currently known for their hooky Top 20 hit "Brokenhearted," they initially caught the Internet's attention with inventive covers of Nicki Minaj's "Super Bass" and Chris Brown's "Look At Me Now."

We asked Karmin to give us (and any up-and-coming musicians out there looking for a wider audience) their Top 10 Tips for Cover Songs. Here are a few of their suggestions:

Change the Tempo: "If it's a fast song, make it a ballad; if it's a ballad, speed it up," says Amy.  

Purple Cow (i.e., be different): "You're going to stop and keep looking at that purple cow because it's different than everything else," Nick tells us. [You can tell Karmin is 'different' because they would use an analogy like "purple cow" in the first place.]

YouTube Video Intro: "Keep it short: You only have a certain amount of time before they click on something else," Nick reasons. 

Consistency: "Try to post a cover every week," Amy suggests.

To hear all ten suggestions, click the video above. To hear Karmin talk about meeting Steven Spielberg—who told the duo he was "a massive fan"—and to hear Amy talk about secretly listening to a copy of Dr. Dre's The Chronic 2001 her sixth grade boyfriend burned for her, check out the video below.