October 15, 2012


Jay-Z Endorses Obama in New Ad

As far as political commercials go, Jay-Z's "Power of Our Voice" pro-Obama clip is pretty good. Yes, it's schmaltzy, but damn if it's not also inspiring. Who can argue with a well-edited video of Obama singling out Jay-Z as the embodiment of the American dream in front of tens of thousands at a festival Jay-Z curated? Well, Republicans probably can, and most certainly will, but still: what a moment.

Hova also speaks throughout the commercial. Here's an excerpt of his speech: "For so long, there was this voice that was silenced out there as far as exercising your right to vote. I think it was a voice that was silent because people had lost hope. They didn’t believe that their voice mattered or counted. Now people are exercising their right, and you are starting to see the power of our vote. He made it mean something for the first time for a lot of people."

This is not the first time Jay-Z has helped Obama out. Last month, he and Beyonce hosted an Obama fundraiser at the 40/40 club, raising $4 million for the president. And, of course, Beyonce gave a show-stopping performance of Etta James's "At Last" at Obama's inauguration in 2009.