J. Cole Hosts Silent Disco Listening Party for 'Born Sinner'

J. Cole Hosts Silent Disco Listening Party for 'Born Sinner'

FUSE TV - J. Cole Hosts Silent Disco Listening Party for 'Born Sinner'

UPDATE: Due to the album leaking hours after the listening party, J. Cole decided to allow anyone to stream the album at BornSinner.com

"This is a dream come true," announced J. Cole Thursday night at New York's SVA Theater, where hundreds of journalists and fans assembled to hear his latest album Born Sinner. "When we did the listening [for his 2011 debut album] before, I didn't like it because it was in a studio or club and people were just standing around talking. While the song's playing, I don't want you talking about the song. I want you to listen to every word."

To ensure that, we have all downloaded a new app called LISNR and have each been supplied Beats by Dre headphones to engage in some paradoxical individual communal listening experience. Imagine a silent disco at a festival with more technical support and less dancing.

After a 15-minute intro primarily to explain Sinner standout "Let Nas Down" (more on that later), Born Sinner begins. Cole World: The Sideline Story, the rapper's proper 2011 debut after four years of mixtapes and guest appearances, debuted at No. 1 on the Billboard 200, and was met with above average, if not stellar, critical acclaim. It was better and more ambitious than most rappers' debuts—Cole produced virtually every song—but sounded like what it was: an album recorded in fits and starts, with individual songs triumphing over thematic consistency.

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