March 25, 2014


After 13 Years of Diddy, Puff Daddy Lives Again

Michael Loccisano/Getty Images for SXSW
Michael Loccisano/Getty Images for SXSW

From Puff Daddy to Puffy, P. Diddy to Diddy, Sean Combs is no stranger to reinvention.

But after 13 years, Diddy is resurrecting Puff Daddy. reports that the hip hop mogul has decided to reclaim his Puff Daddy moniker to accompany his first album in four years, MMM. No release date has been announced.

In 1997 the rapper released his first album, No Way Out, as Puff Daddy. It stuck until 2001's The Saga Continues..., when he became P. Diddy. His last album was released in 2010 as part of the group Diddy Dirty Money. 

The news arrived via a minute-long teaser for his latest single, "Big Homie," which drops Monday, March 31. The track features French Montana and Rick Ross.

In the clip below, the three rappers are suspended in time, slowly navigating an empty bodega. Near the end, time returns to normal, the song kicks in and the guys are shown surrounded by jewels, cash and furs. Because, what else would they be surrounded by?

Watch it here.