March 15, 2014


Future Gets 'Drunk in Love' at SXSW

Tim Mosenfelder/Getty Images
Tim Mosenfelder/Getty Images

Beyonce and Jay Z might be the go to It-couple in hip hop, but no one makes marriage look quite as cool as Future. If you were engaged to Ciara, you'd be pretty happy with monogamy, too. Visible from the very beginning, intimacy was a theme Friday afternoon when Future closed Spin Magazine's official SXSW Showcase. The Atlanta rapper even wore a shirt that read: "Can't help falling in love."

Opening with hits like "Chosen One," and "Bugatti," Future kept his audience on their toes, promising to give Texas something "really special." And he delivered: Future's love for Beyonce's "Drunk in Love" is no new thing, the rapper released a remix of it in January of this year. At the show, Future used a sample of Bey's massive hit to perform a track called "Good Morning," singing a chorus of, "I'm so horny / whatever I got to do to hang and say good morning." Afterwards he said the track will not be on his highly anticipated sophomore release and added, "I've never played that live before and I'll probably never perform that song again." 

Delighted to witness such a rarity, the crowd was unsure how Future would continue—how do you follow up "Drunk in Love"?

Enter fellow Atlanta rapper B.o.B Launching into "Ready," it took him less than a minute to scale the crowd barrier, jumping into the audience.

Future wasn't done there. Promising to celebrate Texas, he was joined by Bun B of UGK for a rendition of "Draped Up." (Future labeled the performance as "doing a little Pimp C.") The duo changed the lyrics of the song to reflect SXSW and Texan natives, much to delight of the few Austinites in attendance. 

Future closed with "Same Damn Time," easily the crowd's favorite, and left the stage in an orderly fashion. There's something attractive about his well-mannered rap. Having a good time doesn't mean inciting a riot. Being in love and performing with friends, that can be just as engaging.

Check out all of Fuse's coverage of SXSW 2014, including our continuously updated list of the festival's best moments.