Last year the X Factor-generated girl group Fifth Harmony opened for Demi Lovato on her fiercely female Neon Girls tour. In the fall, they opened for teen dream Austin Mahone; by November they released their biggest single to date, "Sledgehammer," the one that channeled Toto's 1982 hit "Africa." A few weeks passed and Fifth Harmony announced their first headlining tour and a highly-anticipated debut full-length, Reflection.
Today the group shared "Worth It," a single that plays with their badass female empowerment identity.
The tune, like "Happy," "Shake It Off," and "Uptown Funk," before it, begins with heavy, excitable horns. When the vocals kick in, they launch directly into the chorus of "Give it to me baby / I'm worth it." Kid Ink is featured on the track, asking an unidentified lady "Why you actin' shy?" The girls are quick to shut it down, with condemning lines like, "I'mma call your bluff," and "Show me what you got / Because I don't wanna waste my time." Let it be a lesson for the ages: Ladies, you call the shots!
Listen to "Worth It" above, and stay tuned to Fuse for the latest on Fifth Harmony's upcoming album.