UPDATE: Adele's 25 has broken the single-week sales record. Click here for more details.
Adele’s third album, 25, is more than likely going to smash the single-week sales record for an album after selling 2.3 million copies in its first three days of release, according to Nielsen Music. Its updated one-week forecast: 2.9 million.
Billboard reports that 25’s three-day bow marks only the second time an album has sold over 2 million copies in a single week since Nielsen Music began tracking sales in 1991. Once again: 25 passed 2 million sold in not just one week, but three days.
The single-week sales record is currently held by *N SYNC, whose No Strings Attached moved 2.41 million copies in its debut sales week in 2000. Adele is about to make the best-selling boy band say “Bye, Bye, Bye” to one of its biggest chart feats.
Since 25 was released on Friday (for sale, not for streaming), Adele has appeared on Saturday Night Live, and been parodied by Saturday Night Live. Meanwhile, “Hello” remains No. 1 on the Hot 100 chart for a fourth straight week.