FUSE TV - Adele on Other Artists' Long Album Build-Ups: "I’m Bored"

Adele's on the cover of Time, and the photo and interview are equally flawless. One of the biggest topics that pops off the page is the 25 empress' opinions about the music business, being a "brand" and how her contemporaries (does Adele have contemporaries?) navigate it all. "It makes me sound like a fabric softener," she says of the B-word, "or a packet of crisps. I’m not that." Here's her hashing it out:

“I’m not throwing shade at anybody, but when you have a six-month build up, don’t expect me to be there the day your album comes out, because I’m bored. It doesn’t matter how amazing it is. You put seven songs out. I’ve heard the album. I’ve heard everything you want to say about it. I’ve heard it all over radio. Don’t expect me to not lose interest before it’s even happened.”