Going to South By Southwest? You might just bump into fellow hipsters President Barack Obama and First Lady Michelle.
The festival runners have tapped the POTUS and FLOTUS as the keynote speakers at SXSW on March 11 and 16, respectively. The President will be sitting down with Texas Tribune Editor-In-Chief Evan Smith to talk about "civic engagement in the 21st century," according to a release, and how creators can increase participation in the political process and efforts to halt climate change.
The First Lady will be hitting up SXSW Music to discuss the Let Girls Learn initiative, which supports the education of young women--62 million of which are not in school around the world.
And while some are super pumped about the SXSW announcement:
Others are just really dreading the traffic situation:
I'm going to go ahead and say that the traffic might be worth it...