Tidal: Kanye West's 'Life of Pablo' Streamed a Quarter of a Billion Times in 10 Days

February was definitely Yeezy season. While Kanye West originally declined to have Tidal release his streaming numbers for The Life of PabloJay Z's streaming service has now delivered some data on the album exclusive. According to Billboard, Tidal says Pablo was streamed 250 million times in the first 10 days following its Feb. 14 release.

Something kinda doesn't add up here, though, considering Tidal is simultaneously announcing that it's risen to 3 million paid subscribers. Hmm...TLOP is pretty much endlessly relistenable, but still...