March 29, 2016


Tidal: Kanye West's 'Life of Pablo' Streamed a Quarter of a Billion Times in 10 Days

Dimitrios Kambouris/Getty Images for Yeezy Season 3
Dimitrios Kambouris/Getty Images for Yeezy Season 3

February was definitely Yeezy season. While Kanye West originally declined to have Tidal release his streaming numbers for The Life of PabloJay Z's streaming service has now delivered some data on the album exclusive. According to Billboard, Tidal says Pablo was streamed 250 million times in the first 10 days following its Feb. 14 release.

Something kinda doesn't add up here, though, considering Tidal is simultaneously announcing that it's risen to 3 million paid subscribers. Hmm...TLOP is pretty much endlessly relistenable, but still...

Although Pablo remains available solely through Tidal, the Rihanna-featuring, Taylor Swift–dissing "Famous" hit Spotify and Apple Music as a single this week. Stream it here.

Read our roundup of the 35 best The Life of Pablo lyrics and prep for Yeezy's next album, Turbo Grafx 16with our Complete Guide. Then check out Fuse's archival interview with Kanye, who definitely knew he'd one day release an album that would get a quarter of a billion streams in less than two weeks: