June 28, 2016


Watch Willow Smith In First Chanel Campaign Videos

Willow Smith made her debut as Chanel brand ambassador in the fashion house’s latest eyewear campaign. 

In March, Willow announced that she would be representing the Parisian brand. Directed by Karl Lagerfeld, the two black and white campaign videos show Smith at her coolest and most collected. Soundtracked by Nao’s “Apple Cherry,” the teenager showcases the stylish eyewear for the Chanel fall/winter collection.

She moved from music to fashion with ambitious goals. When she revealed her partnership with Chanel, she told Teen Vogue:

“I feel like there is so much creativity going on that I want to inject some of my ideas and some of my energy into the brand, because I feel like there’s a lot of things that come from youth nowadays that need to be expressed and amplified to the world.” 

Revisit Willow Smith’s appearance on SKEE TV below.