Ariana Grande and Nicki Minaj debuted the video for "Side to Side" only a few hours after they performed the song live at the MTV VMAs on Sunday night. The video premiered on Guess' website so fans could shop the looks featured in the video. How's that for integrated marketing!
The clip has Ari mounting a stationary bike and riding along in a spin class. Afterward, she hits the sauna with Nicki (and a few choice hotties). Their VMA performance very closely followed the music video, which doused the two in pink and had them strutting all over a gym-like setting.
This is far from the first time that Grande and Minaj have collaborated. On Nicki's Pinkprint, Grande poked her head in for "Get on Your Knees." And the two invited Jessie J in for 2014's "Bang Bang," which also got a very pink-hued video treatment.