September 15, 2016


Future Hispanic History Month: Fifth Harmony's Embrace of Identity

Getty Images
Getty Images

This year, we’re celebrating National Hispanic Heritage Month with Future Hispanic History Month, highlighting a variety of rising artists who are creating history before our very eyes. It's only fitting that we kick off this month-long celebration with pop music's most diverse acts: Fifth Harmony.

We choose to have the girl group begin our series not just because a majority of its members happen to be Latina—Ally Brooke Hernandez, Lauren Jauregui and Camila Cabello—but because of their commitment to embracing the multiple identities within the group. In a time when being adamantly proud of one's heritage is more important than ever, 5H is constantly keeping its pride individual pride on display. 

Fifth Harmony record some of their hits in Spanish (you haven't lived until you've heard "Worth It" en Español), keep their collective eye on rising talent (they recorded a single and performed at the Latin GRAMMYs with Columbian reggaeton-pop star Maluma) and find meaningful ways to connect with their Latin fanbase (appearing at events important to the community like Premios Juventud, the Billboard Latin Awards, and offering advice to the contestants on the Season 1 finale of La Banda). 

But what makes Fifth Harmony truly earn the spotlight is how important their overall group message is to their pride. Since their first official single, "Miss Movin' On," the quintet has made their confident mindset an intrinsic part of their irresistible pop jams. They never play the victims or the lovelorn damsels in distress; instead, 5H boasts about their self-worth ("Worth It," "Not That Kinda Girl," "Reflection"), love for their fellow women ("That's My Girl," "This Is How We Roll") and sexiness ("Work from Home," "Flex (All in My Head)"). That message is important for everyone to hear, but especially to people who feel and look different, and are looking to a group like 5H to be role models.

Fifth Harmony's championing of their diversity is important to making an international pop act that many people, minorities and majorities, can identify with and gain confidence from. The group embraces all aspects of its identity with full-fledged confidence, and that pride is key in making 5H a trailblazing act set to secure its place within future Hispanic history.

Throw it back to a classic 5H interview at Fuse's HQ below: