Rakim Mayers (born October 3, 1988), better known by his stage name ASAP Rocky (stylized as A$AP Rocky), is an American rapper and music video director. Born and raised in the New York City neighborhood Harlem, he is a member of the hip hop collective A$AP Mob, from which he adopted his moniker. Rocky released his debut mixtape Live. Love. ASAP in 2011 to critical acclaim. His debut album Long. Live. ASAP was released on January 15, 2013.