What started out as a social media experiment to "put yourself out there shamelessly" turned into a hugely successful Youtube channel boasting over 400,000 subscribers.
Known by her followers as Shameless Maya, beauty guru Maya Washington uploads video blogs showcasing her elaborate celebrity transformations, and on the June 27 episode of Trending 10, she gave host Zuri Hall a step-by-step rundown of what it takes to morph into the one-and-only Beyoncé.
The pair sifted through the racks at vintage shop Beacon's Closet before getting crafty with their beauty tools. With Zuri transforming into Bey's fierce, hardcore persona in "Pretty Hurts" and Maya channeling the diva's pageant alter ego, each had to follow her own set of makeup guidelines.
"You're gonna see there's lots of work involved in putting together the look, but once you're in character—especially a character like Beyoncé, who's this fierce, shameless diva—it's a lot of fun," Maya said.