Mom + Pop's infamous forever-teenagers FIDLAR broke the news yesterday that they'd be treating our ears with their new album Too this September.
Jay Joyce (Cage the Elephant, the Wallflowers) holed up with the guys in Nashville for two weeks to make the magic of Too happen. Fans of the group's eponymous debut might be wary to learn that they decided to bring a producer into the fold this time around, but if the new single "40oz. on Repeat" is any indication of their evolving sound we can expect the same old FIDLAR with a shiny, new veneer.
Further, though they'll never top Nick Offerman's star lead in the official video for "Cocaine," Carper and crew are back at it again with their viral video antics in "40oz. On Repeat." As they hilariously parody the most seminal TRL experiences from the 90s, frontman Zac Carper expertly hops from Jamiroquai to Slim Shady to Britney Spears impersonation after impersonation. “In the late 90s and early 2000s, music videos were such a huge deal,” he explains. “We decided that instead of making one overly slick music video, we would nod to 15 of our favorite music videos that we grew up with. Everyone in the band threw in their ideas.”
The cherry on top? In possibly the most clever social media play ever, they even launched a GIF generator so you can share your favorite outrageous moment from "40oz. on Repeat" on the recently GIF-enabled Facebook.